Permanent and Semi-Permanent tint Ammonia and paraben free

Mild/Reverso Colour, a mild conditioning formula, ammonia and paraben free offering intense, bright and long-lasting colours thanks to the richness and balance of the colouring pigments. 

The pleasant creamy consistency, when mixed with Mild/Reverso Oxy forms a creamy emulsion with an excellent yield, easy to mix and distribute, that promotes perfect adherence to the hair and the penetration of pigments into the hair shaft. 

All tints can be mixed together to customize the shade's result to offer the maximum creativity, to give rich reflections and 100% coverage of gray hair. 

The ultra blondes can lighten up to 4 tones.
 

Available in 68 shades. 

Active principles:
Cotton proteins: they have a distinctly efficient disentangling effect, making hair easier to comb during and after the colouring treatment. 
Argan oil: giving sheen, strength and hydration.
Aloe vera extract: this extract acts directly on hair to moisturize and soften it, and on the scalp, with a strong soothing and refreshing effect. 

Directions for use: 
Mild/Reverso Colour tints are formulated to be mixed with MildRevealer 5 Vol (1.5%) and Mild/Reverso Oxy 10-20-30-40 Vol (3%, 6%, 9%, 12%).

Preparation:

Mild/Reverso Colour Mix Ratio: 1+1 (Example: 30 ml Mild/Reverso Colour Tint + 30 ml Mild/Reverso Oxy)

Mild/Reverso UltraBlonde Mix Ratio: 1+2 (Example: 30 ml Mild/Reverso Colour UltraBlonde tint + 60ml Mild/Reverso Oxy 30 - 40 Vol (9%, 12%) to obtain maximum lightening)

Resting time: 

Permanent colour: 35-45 minutes (Upon Checking)

Semi-permanent colour: 30 minutes (Upon Checking)
 

Initial application for gray coverage may need longer resting time

Packaging:

100ml

Semi-permanent peroxide Ammonia and paraben free

MildRevealer is a peroxide specially formulated to create semi-permanent tints. A formula developed without parabens and mineral oil, replaced by vegetable oils from coconut and palm kernel oil, classified as “ecoethics” raw materials, 100% natural. It contains an emulsifying and conditioning agent, non-ionic and low environmental impact, that improves combing and eliminates static electricity, and glycerine with moisturizing and conditioning action. Enriched with aloe vera juice, extract of chamomile and crambe oil, which offer maximum respect to the skin and hair structure. 

Active principles:
Aloe vera juice: Of certified natural origin, this extract acts directly on hair to moisturize and soften it, and on the scalp, with a strong soothing and refreshing effect.
Crambe oil: This oil obtained from the seeds of Crambe abyssinica gives the hair softness and makes it easier to comb, giving it a radiant natural sheen. 

Directions for use:
Mix 1 part of Mild/Reverso Colour + 1 parts of MildRevealer well mixed.
 

Resting time: 

30-45 minutes (Upon Checking). 

Packaging:

1 Litre

Peroxide Ammonia and paraben free

Mild/Reverso Oxy, specifically developed to achieve extraordinary results when combined with Mild/Reverso Colour and Mild blonde bleach. It guarantees: adherence to the mixture, 100% coverage of gray hair, maximum glossiness and long-lasting colours, perfect development of the bleaching action and reduced risk of irritations.
 

Fragrance free, in line with the Mild/Reverso Color scent.

Available in 4 strengths: 10-20-30-40 Volumes (3%, 6%, 9%, 12%).

Active principles:
Extract of chamomile flowers: Obtained from the flowers of Matricaria recutita, with softening, calming and soothing properties. Coconut and palm kernel oil: these oils replace oils derived from petroleum and guarantee perfect compatibility with the skin. 

Directions for use:

To achieve the best results with Mild/Reverso Colour, we recommend referring to the table below:

10vol  (3%)   To darken, demi colours.

20vol  (6%)   Coverage of gray hair, and colour matching.

30vol  (9%)   To cover gray hair by lightening 2-3 tones

40vol  (12%) For lightening 4-5 tones with Mild/Reverso Colour Ultra Blondes

Packaging:

1 Litre

Ultra-fast powder bleach Ammonia and paraben free

MildTech MildBlond Bleach powder, an ammonia and paraben free powder bleach that obtains perfect blondes, up to 6 levels of lightening, in a few minutes. Compatible with all lightening techniques, it leaves the hair well structured, shiny and strong.

It has a pleasant lavender fragrance. 

Active principles:
Silk proteins: preserve hair structure during the lightening process.
Extracts of chamomile and lavender: these have softening, calming and soothing effects.
Lilac pigment: Acts as a neutralizer of golden highlights caused by lightening of the natural pigment. 

Directions for use:
Mix 1 part of Mildblond bleach + 2 parts of MildOxy in a plastic bowl (maximum 30 volumes). 

We recommend using the mixture immediately after preparation on dry hair. 

Check lightening every 5 minutes. 

When the desired level has been reached, rinse well, shampoo with Natural Flowers Hydro Shampoo, and condition with Natural Flowers Hydro Conditioner.

Packaging:

250g